Community Manager
Company: Pison Technology
Location: Boston
Posted on: November 1, 2024
Job Description:
Pison is developing breakthrough consumer and healthcare
products that are harnessing the power of the mind. We've pioneered
the science of electroneurography (ENG) to non-invasively sense,
analyze, and apply electrical signals coming from the brain. Our
neural biosensor and artificial intelligence software are opening a
new window to thousands of new, neural-based applications that can
improve human health and wellness and help individuals control
their environment via gesture recognition. Our vision is to deliver
real-time, actionable insights into the state of the body's nervous
system, guiding users to better health and higher achievement in
every domain of human endeavor.As a Community Manager at Pison you
will play an important role in creating the Pison brand and
increasing our growth. You'll leverage your exceptional oral and
written communication skills and expertise in digital strategies,
social media, and campaigns to engage with prospects, influencers,
and customers in our online communities and increase the value they
get from our products and their relationship with Pison. You'll
collaborate with the marketing team to develop and execute
comprehensive campaigns to increase trial, product use,
satisfaction, and renewal rates.Duties/Responsibilities:
- Social Media Management: Create and curate engaging content for
various social media platforms to build and maintain the brand's
online presence.
- Event and Campaign Management: Plan, execute, and promote
marketing campaigns, product launches, and online events within the
community. Promote campaigns through a variety of communication
channels, including email, SMS, and online communities.
- Content Creation: Develop written, visual, and multimedia
content, including blog posts, videos, infographics, and more, to
promote the brand, increase product use, and increase customer
satisfaction.
- Audience Engagement: Actively interact with the community,
responding to comments and messages in a timely manner, and
fostering positive relationships with followers.
- Community Building: Identify and connect with potential brand
advocates, influencers, and community members to grow and
strengthen the community.
- Moderation: Monitor user-generated content and discussions,
ensuring they adhere to community guidelines and brand
standards.
- Data Analysis and Reporting: Use analytics tools to track
engagement metrics, assess the success of campaigns, and provide
insights for improvement. Monitor and report on feedback and online
reviews.
- Customer Support: Address customer inquiries, concerns, and
issues within the online community and escalate to appropriate
teams when necessary.
- Feedback Collection: Gather and summarize user feedback and
suggestions to help inform product development and marketing
strategies.
- Trend Analysis: Track industry trends, competitor activities,
and emerging social media trends to keep the brand's strategies
relevant.
- Community Guidelines: Establish and maintain community
guidelines, ensuring a positive and safe online environment.
- Collaboration: Work closely with the marketing team, content
creators, and other departments to align community efforts with
broader marketing goals.
- Reporting: Prepare regular reports on community engagement,
growth, and the impact of community initiatives on the brand.
- Crisis Management: Manage and mitigate any crises or negative
incidents within the community.
- Continuous Learning: Keep up with changes in social media
algorithms, tools, and best practices to adapt strategies
accordingly.
- Perform other related duties as assigned.Required
Skills/Abilities:
- Proven work experience as a community manager.
- Strong understanding of core online marketing principles and
strategies.
- Experience creating marketing campaigns using social media,
email, and SMS channels.
- Experience launching community initiatives (e.g., building an
online forum, launching an ambassador program, creating an event
series, writing an email newsletter).
- Proficiency in a wide variety of digital marketing tools and
platforms, including social media management, email marketing, SMS
marketing, content marketing, ecommerce CRMs, and analytic tools.
Experience with Facebook, Instagram, X/Twitter, Hootsuite, Sprout
Social, Klayviyo, Gorgias, Google Analytics, and Hubspot is a
plus.
- Strong skills for content creating/generating engaging content
for diverse formats and platforms.
- Excellent written and verbal communication skills.
- Strong analytical skills to interpret data and generate
insights for optimizing campaigns and strategies.
- Attention to detail and ability to multitask.
- Ability to work under pressure.
- Ability to work independently and as part of a team.Education
and Experience:
- Bachelor's degree in Marketing, Digital Media, Website/Graphic
Design, Communications, or related field.
- At least two years related experience required.$65,000 -
$90,000 a year** This Employer Participates in E-Verify **We
understand that candidates can feel discouraged if they do not tick
every box. We encourage you to apply. Pison is building a diverse
team with people from all backgrounds who can help us build an
inclusive organization.
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Keywords: Pison Technology, Boston , Community Manager, Executive , Boston, Massachusetts
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